The episode is about identifying your target market for a start up fashion brand or A start a company. This episode will help you identify your ideal target market and will teach you why that’s so important before you launch a new company or service. I will also give you homework at the end of the session to help you identify your target audience. This episode is great for people who are thinking about starting up a fashion or consumer goods brand or service. It’s also great for start up companies that need help with marketing and branding.